• The Joy Spence
    Appleton Estate Rum Experience

    Nestled in the Nassau Valley, the Appleton Estate is a glorious and fertile land located in the heart of
    Jamaica. The original visitor center at the Appleton Estate opened in 1988 and has now re-opened
    30 years later, on January 2018, as the newly renovated Joy Spence Appleton Estate Rum Experience.

    Come discover how we have been making
    rum for more than 265 years.

Tour Information

Immerse yourself in an authentic, multi-sensory rum experience that includes:

  • Complementary welcome cocktails
  • An overview of the world of rum in our state-of-the-art cinema
  • An interactive, guided tour through the history of the Estate and our cane-to-cup rum making process
  • A guided tasting led by our professionally trained rum experts

Later, enjoy cocktails and authentic Jamaican dishes at our Black River Lounge, with indoor and outdoor seating, a bar and a jerk pit. Finish the experience with a visit to our gift shop and take home special Appleton Estate products and souvenirs.

Opening Hours*

Monday to Saturday
9 AM - 4 PM

Tours leave every hour.
Please allow two hours to enjoy a full and relaxing tour.

Cost of Tours

$30 USD for a standard tour

For Reservations

Call any of the following lines:

You may also email appletonrumtour@campari.com
for reservations or general inquiries.

If you wish to have lunch, we recommend on making
a reservation.

*We are closed on Christmas and New Year’s Day as well as Jamaican public holidays. We also close at 12:00 noon on Christmas Eve and New Year’s Eve.

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The Joy Spence Appleton Estate Rum Experience